The following is from Jim Ross’ blog as it pertains to the recent drop in Pay-Per View buyrates
“PPV business….it is and always has been attraction driven. It also is affected by the disposable income folks have for an expendable entity. For example, we don’t HAVE to watch every PPV on TV but we HAVE to have housing and food.
“PPV’s coming at us fans with such frequency is challenging to. process, prioritize and to afford. However, with the PPV business being such a vital part of any wrestling organization’s bottom line, I would be surprised to see the number of PPV’s decrease. So, it will come back to providing the consumer with what they are willing to and can purchase which will always be attraction driven fueled by button pushing creative which is no exact science.”